Solo Founder’s Digest - Issue #7

🚀 Curated insights for bootstrapped solo founders

Author

Mohit
August 04, 2025

🔦 Solopreneur Spotlight

Kat Norton, aka Miss Excel, turned her Excel skills into a viral content business growing to 1M+ followers and earning 6 figures monthly from digital courses. She started by posting fun, educational TikToks from her bedroom and built a thriving brand by combining personality with valuable content. A powerful example of how sharing what you know with the right audience online can unlock massive success.

💡 Solo Playbook

Solo entrepreneurship isn’t just about freedom it’s often a roller coaster of doubt, inconsistent income, and lonely decision-making. This video breaks it down into 3 stages: survival ($50k), scaling ($100k), and sustainability (beyond). From “climbing the cringe mountain” to tackling imposter syndrome and leadership gaps, it’s packed with actionable ways to stay grounded and grow. A must-watch if you're in the trenches or just starting out.

🧰 Resource Roundup

I’ve been diving into Find Your Following by Arvid Kahl, and it’s packed with practical strategies for growing a genuine Twitter presence. It teaches you how to strategically follow the right people, engage meaningfully to spark real connections, and create content that resonates with your target audience. You’ll also learn how to optimize your profile, build simple systems to stay consistent, and importance of giving value.

📈 Growth Hacks

This article breaks down how solopreneurs can use AI to 20x their content output and cut costs by up to 80% with Vibe Marketing and without hiring a team or agency. From automating social posts to generating ad creatives and customer insights, it's packed with practical use cases. A must-read if you’re short on time but big on ambition.

📬 Closing Thoughts

That’s all for this week! If you enjoyed this, feel free to share it with fellow soloprenuers. Reply to this email with any feedback or suggestions.